CARS 3 Rolling into Charlotte Motor Speedway – {FREE Admission}

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CARS 3, the newest film in the smash-hit franchise, is hitting the road this Spring with a “Road to the Races” tour in select cities across the country. Life-size, character look-alikes of five-time Piston-Cup champion Lightening McQueen (voice of Owen Wilson), tech-savvy Cruz Ramirez (voice of (voice of Cristela Alonzo), and the sleek next-gen racer Jackson Storm (voice of Armie Hammer) will be rolling into the Charlotte Motor Speedway to celebrate the new movie, which opens in theatres nationwide on June 16, 2017. With Charlotte’s rich history of racing, there is no better place to gear up for the release of CARS 3 than at the Charlotte Motor Speedway.

CARS 3 “Road to the Races” tour is free and open to the public! Fans will have the opportunity to:

  • Take photos with the “stars” of the movie – Lightning McQueen, Cruz Ramirez and Jackson Strong
  • Participate in a host of family-friendly activities
  • Race pit crew tire-changing simulation
  • Sample high-octane smoothies
  • Interactive play area featuring locations from the movie
  • Get a first look of the new movie in the Cinetransformer Mobile Movie Theater.

Activities:

  • Alamo Rent A Car is hosting a street art booth and will bring “Cars 3” to life with a giant coloring mural featuring Lightning McQueen and friends, along with a color pencil pack souvenir. Owned and operated by Enterprise Holdings, Alamo Rent A Car offers low rental rates and a hassle-free customer experience at the most popular travel destinations around the world.
  • Coppertone® is creating a racer pit crew that encourages visitors to take part in a tire-changing activity and photo-sharing opportunity. A leader in the sun care industry, Coppertone is made by Bayer HealthCare, LLC.
  • Crest® and Oral-B® celebrate the Road to the Races tour, providing fans with an opportunity to create a digital postcard with Lightning McQueen and get “Cars”-themed oral care products. Crest and Oral-B are the first step to enjoying a lifetime of healthy smiles.
  • Dole®, the leader in fresh, quality produce, invites visitors to fuel up and recharge their batteries, sample high-octane fruit and vegetable smoothies, collect “Cars 3”-inspired recipes and discover how Dole and Disney are working together to make healthy living fun and easy for families. To see more of Dole’s exciting promotions around summer family fun, visit www.dole.com/Cars3.
  • Mattel presents an interactive play area, which sends Lightning McQueen and other racers down the gravity drop and launches them into action in new play sets that feature locations from the movie. Also on display will be a collection of die cast racers from past and present. Mattel is the leading global childhood development and play company.

Again, fans will be able to catch a sneak peek of the movie in the Cinetransformer Mobile Movie Theater. Visitors will also be able to take photos with the life-size character cars. In addition, the sports national youth program NASCAR Acceleration Nation will display the science behind NASCAR racing, and elements from the NASCAR Hall of Fame will allow attendees to get up close and personal with the history of NASCAR.

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About Jen Spink


I’m Jen Spink, editor of The High Country Parent. My husband Scott and I have two beautiful girls. Geek is a word that comes to mind to describe me as I love social media and all things technology.